Telefónica Consumer – Page 3
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Partnerships & AlliancesMDS supplies UK portal for direct partners
Telefónica UK (O2 UK) and its long-time partner MDS Global flagged the joint development of a new Partner Insight Portal, which aims to provide direct sales partners of O2 UK with customer and business intelligence data.
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Partnerships & Alliances
O2 UK piloting ‘Shop in-Shops’ at NEXT outlets
Telefónica UK (O2 UK) is piloting a new “experimental store format” in partnership with British fashion and homewares chain NEXT plc in four of the latter’s stores.
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Products & Services
O2 España launches fibre-only plan
O2 España launched a fibre-only plan in the country for €38 per-month.
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Public Affairs
giffgaff fined £1.4m after millions are overcharged
Ofcom’s hefty fine for the self-acknowledged error within giffgaff intended to act as a warning to all operators on the duty of care linked to billing.
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Consumer (B2C)
Telefónica España launches BuyBack programme
Telefónica España launched a BuyBack programme in Spain with the promise that it will pay subscribers for their old devices in exchange for buying a new one.
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Consumer (B2C)
O2 UK offering unlimited data plans
Telefónica UK (O2 UK) has fallen in line with the rest of the market and added unlimited tariffs at the high end of its contract pricing.
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Suppliers & SCM
Fortumo provides carrier billing for Movistar España
Movistar España has implemented a carrier-billing platform from mobile commerce company Fortumo.
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Partnerships & Alliances
Movistar Colombia links with local retail giant
Movistar Colombia entered a commercial partnership with regional e-commerce platform Rappi that will provide the operator’s customers with additional benefits when using the retailer’s services.
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Products & Services
Movistar Chile first LATAM operator to offer carrier-billing for Apple content
Movistar Chile claimed to be the first operator in Latin America to offer its customers carrier-billing for Apple’s digital content.
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Consumer (B2C)
Spain: Movistar intensifies premium approach
Movistar España is aiming to protect its big-spending customer base with VIP customer service benefits, as it continues to pursue a ‘more for more’ strategy. Commercial offering increasingly diversified through new digital services intended to bring Movistar customer relationship into new markets. While protecting its most valuable ...
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Products & Services
Movistar Money reaches wider audience
Telefónica is taking another step forward in the development of a consumer finance business in its home market, opening up the offer of small personal loans to more customers.
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Content & TV
Telefónica to create original TV content in LatAm
Telefónica is leveraging its experience and presence in Hispanic markets to bolster its video portfolio, and develop as a content aggregator from a position of strength.
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