• Vivo equity, European data centres, and corporate real estate in spotlight as Telefónica watchers continue to speculate around the components of its upcoming strategy refresh.
  • Virgin Media O2 — another asset in focus — bolsters its network platform with firmed-up spectrum buy.
  • Group Executive Chairman Marc Murtra insists new strategy will be bold, and feature ‘calculated risks’.
  • Telefónica Deutschland talks up savings impact of recent IT support shift.
  • Vivo makes a B2B rejig.
  • People moves: giffgaff CEO departs.

Telefónicawatch Briefing: Murtra’s M&A mantra

Telefónicawatch Briefing: Murtra’s M&A mantra

Source: Telefónica

Telefónicawatch Briefing: bringing together the latest on Telefónica from around TelcoTitans and beyond.

Another strategy review-dominated week of developments at Telefónica, as the group’s anticipated shift of balance towards Europe sparks speculation over a possible sale of shares in Brazil’s Vivo, and leadership continues to bang the drum for lighter touch regulation, particularly around in-country mergers, in its home region.

New Executive Chairman Marc Murtra’s aggressive change ambitions may be meeting hard EU/telco reality, however, as reports indicate the strategy update may now not appear until November.

This edition’s headlines

Source: Pexels / panumas nikhomkhai

  1. Murtra has again signalled a willingness to be bold as he prepares the operator’s new strategy, and urged regulators to take the brakes off telco consolidation in Europe to allow the group to push through its change agenda. Reports have also suggested Telefónica could put a major data centre investment plan on the table as a bargaining chip, as Murtra seeks to bring regulators round to his arguments on regional M&A and expansion. The group recently indicated it was ‘studying options’ in the DC space and is leading a consortium that has bid to build one of the European Union’s AI Gigafactory hubs in Spain. Followers of the group look to have several months of noise around the review to look forward to, still, as reports indicate it may now not be published until November, presumably in and around the group’s Q3 results.
    Full stories: Telefónica to take more ‘calculated risks’ in new strategy, says Murtra; Telefónica leads Spain’s bid for EU-backed AI Gigafactory
  2. Part of Telefónica’s centre of gravity-shift across the Atlantic, under Murtra, could reportedly see part of the group’s stake in Brazil’s Vivo offloaded and the proceeds used for the expansion plans in Europe and Spain.
    Full story: Telefónica ‘mulls Vivo stake sale’ to fund European M&A
  3. Another market where Murtra and team could make an M&A move is the UK, as Telefónica and Virgin Media O2 partner Liberty Global manoeuvre ahead of an option for either to exit the joint venture from mid-2026. The business, which remains in the midst of a commercial revival effort, has bolstered its network platform by firming up a multi-band spectrum buy from newly-merged rival VodafoneThree.
    Full story: VM O2, VodafoneThree firm up €401m spectrum deal to redress the ‘imbalance’
  4. Outside of the M&A realm, Vivo has continued to build out its T.Cloud Brasil business in a bid to target further growth from the country’s vast base of SMEs. It has brought all B2B activities under the T.Cloud umbrella in a move it said will reduce costs and simplify operations.
    Full story: Brazil’s Vivo wants more joined-up tech thinking with B2B rejig
  5. Telefónica Deutschland has talked up the impact of a recent expanded contract with IT support specialist Spinnaker, focused on its Oracle and VMware estates. Significant cost and speed benefits of the switch were highlighted by Holger Berndt, the OB’s Software Asset Management Lead, during a session at the recent DTW — Ignite 25 conference in Copenhagen. He described the migration to Spinnaker as an “eye-opener for the IT department”.
    Full story: Vendor rebellion: why major operators are ditching Oracle and VMware support contracts

People moves

giffgaff gap

  • UK: Ash Schofield, Chief Executive at VM O2 flanker brand giffgaff, is to step down from the role after seven years. In a blog post, Schofield said he intends to remain at the helm until the end of 2025 while giffgaff searches for his replacement, after which time he will temporarily take on a strategic advisory role on the virtual operator’s Board of Directors, to help ensure a smooth transition. giffgaff has begun the process of finding a new CEO, with the goal of appointing one before Schofield’s departure. Full story: giffgaff seeks new CEO as Schofield steps down
  • Alumni: Ulrik Bengtsson, an ex-senior staffer at VM O2, has been appointed CEO at South African hospitality and gambling giant Sun International. He left the UK business in 2024, after a little over a year as Chief Operating Officer and then Chief Commercial Officer.

Elsewhere around Telefónica, and beyond

Gran Vía goodbye?

Source: Telefónica

 

  • Group: Reports in Spain have suggested that a rationalisation of Telefónica’s real estate portfolio could form part of the group’s strategy refresh, due for public release later in 2025. The operator is considering offloading its historic and emblematic former HQ on Madrid’s Gran Vía in a move that could raise about €300m, according to El Economista. It is unclear whether the operator would retain use of the building, which has been superseded by Telefónica’s newer Distrito C hub on the outskirts of the city, but still houses exhibitions run by Fundación Telefónica, as well as an Espacio Movistar-branded retail and entertainment facility that opened to coincide with the operator’s centenary in 2024. Previous reports have also suggested the operator could announce a huge round of job cuts in Spain, as part of the strategy update — ostensibly to free cash for investment and M&A in core markets.

Subsequent to the report on the Gran Vía sale plan, Telefónica Chile announced it has re-activated a plan to divest its corporate HQ in Santiago, to help it “focus resources on the core of its business”. The process is being supported by real estate services groups CBRE and GPS Property, and would see the operating business retain use of the building, as a tenant. It paused a search for a buyer for the offices in 2019, amid social unrest and the pandemic.

  • Telefónica-backed telco API aggregation joint venture Aduna announced a slew of new partnerships to coincide with DTW — Ignite 25. Microsoft has formed a technology tie-up with the business, enabling it to use Azure infrastructure and AI apps to support its services, and market the APIs via the Azure Marketplace. Further, Japan’s SoftBank Corp and NTT DOCOMO, plus UK Channel Islands-based telco JT Global, have joined Aduna’s collection of operator backers, thus extending its products’ geographical reach. Aduna has also extended its go-to-market ecosystem by forming commercial relationships with US comms technology provider Syniverse and Indian systems integrators Wipro and Tech Mahindra. They add to existing channel tie-ups with Google Cloud, Infobip, Sinch, and Vonage (part of 50%-Aduna owner Ericsson). Beyond the new operator trio, Aduna’s telco participants include: América Móvil, AT&T, Bharti Airtel, Deutsche Telekom, KDDI, Orange, Reliance Jio, Singtel, Telefónica, Telstra, T-Mobile US, Verizon, and Vodafone.

Telefónica has its own distinct API go-to-market relationship with Microsoft, outside of Aduna (as well as deals with hyperscaler rivals Google Cloud and Amazon Web Services). Earlier this year it confirmed an Open Gateway API-focused expansion of strategic tech ties with the vendor, envisaging joint work to build out Kernel, the group’s core AI platform, and sell digital services through Microsoft’s Azure Marketplace.

  • Telefónica Infra: Beesion, a US-based business support systems vendor, has secured a renewed supply agreement with On Net Fibra Colombia, Telefónica’s local fibre joint venture with investment group KKR. The deal will see On Net retain use of the Beefiber BSS/OSS 360° platform and work with the provider to explore “opportunities for further strengthening [its] technological architecture”, said Beesion. Formed in 2021, On Net has a reach of about four million premises in Colombia.
  • Spain: Analysts at Barclays have mooted a stepup in RAN-sharing among Spanish telcos as a potentially more palatable option than full M&A. In a note, published following recent speculation that Telefónica España and MásOrange could move to buy and break up number-three player Vodafone Spain, the investment bank suggested MásOrange and Vodafone could instead form a full ‘RANCo’. This plan would build on a long-running network-sharing arrangement between Vodafone the erstwhile Orange Spain, but still have potential to deliver sizeable opex and capex savings while being more attractive to regulators than a four-to-three MNO dilution, Barclays intimated (via Merca2). It would see Spain’s mobile market move further towards a ‘dual-grid’ structure featuring the MásOrange–Vodafone tie-up and Telefónica aligned with challenger (and network access client) Digi.
  • Telefónica España has reportedly lost Avatel Telecom as an MVNO customer, to arch-rival MásOrange. According to Expansión, Avatel will stop using Telefónica’s mobile network starting in January 2026 and will instead lease access to MásOrange’s network. Avatel has just under 700,000 mobile customers.
  • Telefónica Empresas has debuted a service called fast2Cloud, which offers a virtual private network connection between clients’ data networks and the public cloud. The Spanish B2B unit is pitching the offering as a useful enabler for organisations using applications that require quick, reliable data transfer. It did not name any tech partners on fast2Cloud.
  • UK: The UK’s government and MNOs have reworked 4G rollout plans laid out under the country’s Shared Rural Network (SRN) initiative, trimming back the number of state-funded masts to be delivered. Amid tightening of state finances and objections to the impact of masts in areas of natural beauty, the number of planned new-build towers has been slashed by government agency Building Digital UK.

Also popular on TelcoTitans:

  • Telcos have not always been super-keen to showcase their work with the military, but with the current uncertain political climate — and availability of large sums of public cash — lips seem to be loosening, both at Telefónica and other providers. Deutsche Telekom has been highlighting the German defence space as a future growth driver for its enterprise IT business T-Systems, and Orange Business has created a new, 250-staff division targeting solutions at enterprise customers and government organisations in the fields of defence and ‘homeland security’. Hungarian telco and tech challenger 4iG has agreed to form a new, military-focused holding business with the national government, with interests across arms, defence systems, and aircraft components.

According to European Union numbers (EU), regional defence spend reached about €326bn in FY24 — a 30%-rise in three years — and member states are expected to add another €100bn to outlay in real terms by FY27. In June, NATO members agreed to bring their defence spending target to 5% of gross domestic product by 2035.

Upcoming… H1 results

Telefónica has already announced that its earnings call for the first half of 2025 will take place in late-July. We will be listening in and bringing you the key news from the event.

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