BT Consumer
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Financial & PerformanceBT says Consumer ‘holding up’, despite ARPU slide — rejects MVNO B-brand
Q2/H1 FY25–26: UK incumbent ready to “compete and defend” against budget-focused rivals, doubling-down on unchanging multi-brand and convergence retail strategies. But lag in system means premium-first efforts are yet to be reflected in poor financials…
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Consumer (B2C)BT weighs budget mobile flip-flop as MVNO competition hots up — report
Rumours resurface of a B-brand mobile revival, just 18 months after BT pulled Plusnet out of the segment. While CEO Allison Kirkby’s return to multi-brand in consumer may well require a targeted discount marque to match rivals, also-mooted MVNO acquisition would be more surprising…
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Partnerships & AlliancesTelco execs invest in industry fintech player Glow
Device financing partner of BT, and others, secures $65m to expand its international reach and build out its software platform for handset payments, insurance, and upgrades. Investors include several industry heavyweights such as John Malone, Niek Jan Van Damme, and Glenn Lurie.
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EventwatchIndustry maps next steps for UK’s One Touch Switch
Connected Britain 2025: TOTSCo to focus on two key areas over the next year to further improve and streamline OTS, with BT, Hyperoptic, and Grain Connect among those highlighting the system’s consequences and potential improvements…
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MarketingBT opts for Uncommon to take brand ‘beyond advertising’
New brand chief Cilesta van Doorn hails Uncommon Creative Studio as the agency of choice to cement the BT logo in “modern Britain”.
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Financial & PerformanceRe-booting Plusnet cuts jobs, ‘streamlines’ operations
BT’s no-frills broadband brand posts another year of decline as it resets and restructures.
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Financial & PerformanceQ1 Guidance: BT unmoved by early trouble
Q1 FY25–26: Management reconfirms full-year guidance, with defiance made easier thanks to pessimistic outlook as laid out three months prior. Vague notions of ‘growth’ remain the target by the end of the decade…
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InnovationBT further sharpens networks focus with innovation strategy shift
MWC 2025: BT Business director Hena Jalil outlines shift in innovation approach to align with broader shift to focus on connectivity rather than non-core verticals. Group continues to build AI expertise in search of new network features and products.
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Strategy & ChangeBT seeking SMB gains with EY insight, Pega platforms
Under the hood: how BT worked with EY and Pega to achieve a 360-degree customer view, implementing AI-powered propensity models, data-driven decisioning and hyper-personalisation to step up SMB engagement.
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Financial & PerformanceBT Consumer promises long-term growth revenue, but where from?
H1 FY24–25: Consumer suffering a hangover from several years of inflation‑fuelled excess, but expects to regain health before year is out…
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Financial & PerformancePared-back Plusnet knocked back after axing mobile
Newly fixed-only operator sees customer base drop nearly 30%.
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InnovationBT tightens GenAI cost and security control with AWS
BT Group’s Digital unit teams with AWS to build GenAI Gateway internal platform that gives engineers a flexible and responsible way to scale use cases across the organisation.
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EventwatchEE navigates ‘tricky’ 5G SA marketing, steers clear of sector’s past blunders
Speaking at Connected Britain, EE Chief Executive Marc Allera said advertising 5G SA is a challenge and not helped by the mobile industry over-promising and under-delivering on non-standalone 5G.
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Network & InfraEE preps for AI future with 5G SA and Wi-Fi 7 upgrades
EE says launch of 5G SA in 15 UK cities, coupled with new Wi-Fi 7 routers, show how operator is preparing for a surge in AI usage and bringing its fixed and mobile networks closer together.
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Public AffairsForget the jargon and give customers what they really want — BT digital chief
DTW24 – Ignite: Kevin Lee, Chief Digital Officer at BT Consumer, shared how the operator’s API-first, platform approach will help it keep up with fast-changing demands from consumers.
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Strategy & ChangeAllera, Mehta team up to bridge BT’s digital divide, drive ‘platform-thinking’
DTW24 – Ignite: Chief Digital & Innovation Officer Harmeen Mehta joined on-stage by Consumer CEO Marc Allera to hype transformation advances as Digital overhaul impacts EE platform-building.
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Financial & PerformanceNew EE must wait five years to be rid of Old BT
New CEO Allison Kirkby re-confirms Jansen/Allera New EE strategy, but BT brand to limp on in Consumer at least until PSTN shutdown, with Plusnet retained as broadband b-brand. ARPU is up, but multiplay elusive as ever, subscribers still being lost, still far from walking the talk. Read more…
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Consumer (B2C)BT delays Digital Voice switchover, revamps all-IP rollout plan
BT needs more time to complete the switch to digital landlines but hopes Digital Voice customer conversions will go hand-in-hand with full-fibre upgrades.
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Consumer (B2C)EE’s £6m bricks-and-mortar retail investment brings more customers, better connections
EE’s newest Experience store opened in Bristol, with nine more to follow in the next year as part of £6m retail investment.
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Consumer (B2C)BT’s Marc Allera: putting relationships first as operators strive for ‘resonance and relevance’
MWC: BT Consumer CEO lays out focus on building a “relevant” EE brand that prioritises connectivity-adjacent services, before leveraging BT’s network strengths once relationships are built.