Re-booting Plusnet cuts jobs, ‘streamlines’ operations

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Source: Plusnet

BT’s no-frills broadband brand posts another year of decline as it resets and restructures.

This article includes:

  • Themes: Broadband market; Business restructuring; Churn rate; Customer loyalty; Digital Voice; Earnings before interest, taxation, depreciation, and amortisation (EBITDA); Fixed broadband; Multi-brand strategy; Strategic reset; Subscriber retention; Turnover decline; Value proposition.
  • Events: Plusnet FY24–25 financial results.
  • People: Allison Kirkby; Claire Gillies; Marc Allera; Philip Jansen.
  • Geographic: England; United Kingdom.
  • Organisations: BT Group; EE; Plusnet. 

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