Forget the jargon and give customers what they really want — BT digital chief

btw356-tt-lee at dtw

Source: EE

DTW24 – Ignite: Kevin Lee, Chief Digital Officer at BT Consumer, shared how the operator’s API-first, platform approach will help it keep up with fast-changing demands from consumers.

This article includes:

  • Organisations: BT Group; eBay Korea; EE; Home Office; Microsoft; NatWest; PayPal; Plusnet; Samsung; TM Forum; Visa.
  • Geographic: South Korea; UK.
  • People: Harmeen Mehta; Kevin Lee; Marc Allera.
  • Themes: Age verification; API-first platform; Application programming interfaces (API); Broadband services; Business transformation; Carrier billing; Consumer behaviour; Digital ID; Digital transformation; Direct carrier billing; eSIMs; Gaming; Home security; Identity management; Network connectivity; Open APIs; Partnerships; Platform models; Secure authentication; Subscription services.
  • Events: DTW24 - Ignite.

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