Europe Telecoms News
All the latest telecoms and digital infra insight, news and analysis from across Europe.
Partnerships & Alliances
O2 targets drivers with ADAC marketing tie-up
Operator ties with major German automobile association to develop fresh offerings and discounts for its 20 million-plus members. Partnership advances O2’s strategy of developing “tailor-made” tariffs for specific groups, as it aims to increase fixed and mobile penetration and improve loyalty…
