All EE articles
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MarketingBT opts for Uncommon to take brand ‘beyond advertising’
New brand chief Cilesta van Doorn hails Uncommon Creative Studio as the agency of choice to cement the BT logo in “modern Britain”.
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Analyst BriefingsBTwatch Analyst Briefing: BT rises to the top
Latest from BT as it surpasses Vodafone by market cap, an apparent reflection of investor confidence in the Group’s direction; BT Ireland reset means new leadership incoming; Plusnet posts downbeat numbers but is back in BT plans; more…
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Financial & PerformanceRe-booting Plusnet cuts jobs, ‘streamlines’ operations
BT’s no-frills broadband brand posts another year of decline as it resets and restructures.
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PeopleBT Peoplewatch: CTIO, regionals confirmed for International
20+ senior and strategic changes across BT as the group settles in with its new overseas B2B division, including: new CTIO imported from Accenture and regional leads for BT International; MBNL boardroom swapsie after BT Treasury departure; and Openreach alumnus adding Gigaclear board seat…
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Financial & PerformanceBT vs. Vodafone: UK has a new largest telco for the first time this century
BT Group’s resurgence under Allison Kirkby has pushed its market cap beyond that of Vodafone for the first time in 25 years, but there are plenty of caveats to both operators’ performance, and the real winner could be Sunil Bharti Mittal…
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Analyst BriefingsBTwatch Analyst Briefing: tracking BT’s rise
Q1 FY25–26 special: BT’s star continues to rise, with valuation now 50% higher than when CEO Allison Kirkby took over, despite a shaky start to the FY. Consumer and Business fall further back, but ol’ reliable Openreach and its trusty fibre machine is driving the Group forward…
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Financial & PerformanceQ1: BT backers rewarded as confidence remains high
Q1 FY25–26: Group share price ticks up 50% in a year, boosted by Q1 earnings, suggesting Allison Kirkby’s new manager bounce has been sustained. Whether this will continue may well depend on BT’s ability to reverse current trends, as downtrodden business and consumer units continue to fall, despite Openreach best efforts…
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Financial & PerformanceQ1 In depth: BT boss claims ‘solid start’ despite shaky numbers
Q1 FY25–26: CEO Allison Kirkby persistent in long term strategy, but first quarter results put things in perspective. BT Business the usual headache; BT Consumer finds positives despite the headlines; and Openreach cements its reputation as a resilient source of resilient good news…
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Financial & PerformanceQ1 Guidance: BT unmoved by early trouble
Q1 FY25–26: Management reconfirms full-year guidance, with defiance made easier thanks to pessimistic outlook as laid out three months prior. Vague notions of ‘growth’ remain the target by the end of the decade…
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Analyst BriefingsBTwatch Analyst Briefing: regulatory give and take
Latest from BT as the group benefits from spectrum licence fee savings, but warns of potential competitive damage if TAR changes go through as proposed; Simon Lowth reportedly on his way out; 5G SA rollout updates…
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Public AffairsOfcom yields, slashes UK spectrum fees — MNOs demand more
£60m annual reduction sees regulator modify ALF regime and tease softening of spectrum trading regime, but fails to silence criticism that move does not go far enough. Operators lobbying for Treasury to reinvest remaining £270m windfall back into rural 5G…
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Analyst BriefingsBTwatch Analyst Briefing: moving network tests to the real world
Latest from BT as network slicing, 5G SA, and DAS go live; UK fibre challenger CityFibre raises its game with new funding and M&A potential; Adastral Park’s Gemini platform welcomes first quantum startup; and EE and friends earn collusion clearance in Phones 4u case; plus more…
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PeopleBT Peoplewatch: Consumer and Business bosses take boardroom seats
30+ senior and strategic changes at BT, including a treasury replacement; more International swaps as the new B2B division gets settled; new boardroom digs for Marc Allera; more…
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Public AffairsUK Court of Appeal sides with operators in latest Phones 4u ruling
The UK Court of Appeal has decisively ruled against Phones 4u’s long-running allegations of collusion among major operators, leaving the retailer to consider its final legal options and face substantial costs…
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Analyst BriefingsBTwatch Analyst Briefing: the scale of the altnet challenge
Latest from BT, including a look at the threat faced by Openreach as fibre altnets mature; PIA in focus as Fibrus co-founder questions the incumbent’s duct and pole access pricing; BT Group’s embrace of third-party IT support tools in a bid to cut costs, drive digital transformation; more…
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Analyst BriefingsBTwatch Analyst Briefing: state-backed infra advances with varying success
Latest developments from BT, including: varying pace of public-backed projects ESN, Project Gigabit, R100, and SRN; buying chief Cyril Pourrat on AI momentum; RCS innovation with Brand Assure; Middle Eastern DHL deal; more…
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Network & InfraVM O2, VodafoneThree firm up €401m spectrum deal to redress the ‘imbalance’
Following VodafoneThree’s merger completion, VM O2 outlines the spectrum it plans to acquire.
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Network & Infra‘Fabulous’ ESN ‘back in delivery’, ticks off first milestones with EE, IBM leading the charge
CCW 2025: Home Office’s John Black, EE’s David Salam, and IBM’s Andy Doggett share a progress report on the UK’s Emergency Services Network, with optimism the prevailing mood. Early milestones checked off, infrastructure in progress, and EE looking for partners and suppliers…
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Analyst BriefingsBTwatch Weekly: BT navigates changing UK telco landscape
Latest from BT, including a firmed-up leadership team at new overseas B2B unit BT International; TalkTalk takeover mooted; Consumer tackles CX with 4,000+ AI bots; and BT braces for newly scaled VodafoneThree impact…
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Analyst BriefingsBTwatch Weekly: chops and changes in CEO Kirkby’s first year
Latest from BT as the group reports on FY24–25, with CEO Allison Kirkby talking up progress made since she was appointed. Business has been restructured; more investment pledged to Openreach fibre build; and Consumer’s short-lived one-brand strategy has been uprooted…