Vodafone looks to unlock Spanish home security market


Source: Max Böhme / Unsplash

Vodafone Spain looks to mimic Telefónica success with entrance into connected-security market. Strategic agreement with market leader Securitas Direct picks up pieces of latter’s former relationship with incumbent rival. Deal announced after Telefónica and Prosegur’s JV highlights strong customer acquisition since launch earlier in 2020.

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“The detail is very good. Better than we get internally.” – GM, Vodafone OpCo