BT taps into Salesforce on enterprise CX


Source: Salesforce

BT’s Amit Sharma provides insights into the Group’s collaboration with Salesforce on the implementation of Open APIs. Aim is to create a more automated, digitally-led customer experience for enterprises. Project sees adoption of iterative approach, with less ‘big bang’.

Register for free to continue reading this article

Already registered? Sign in here.

Join the TelcoTitans community and continue reading this article

By registering for a free account, you will get immediate access to the rest of this article, plus:

  • Enhanced access to TelcoTitans with three free article views per month
  • TelcoTitans Daily and Weekly newsletter briefings

“The detail is very good. Better than we get internally.” – GM, Vodafone OpCo 

 Want full access to TelcoTitans content? Check out our subscription options.