Vodafone Consumer – Page 3
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Products & Services
Vodafone Italy’s GameNow goes live
Edge-based gaming platform was first announced in September 2019.
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Vendor Voice
Teradata: telco leaders must step up to seize data opportunity
Breaking down silos to seamlessly orchestrate data can deliver a virtuous circle of customer improvement and operational efficiency, presenting a springboard for a strategic reboot. In adopting tech sector business models, telcos have yet to fully grasp the value of their data assets, with coordination acting as a powerful ...
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Partnerships & Alliances
Vantage Towers on alert as Drillisch appears on 5G radar
National roaming deal between Drillisch and Telefónica Deutschland paves way for 5G rollout by Germany’s would-be fourth MNO. Vodafone’s TowerCo spinout vies with Deutsche Funkturm and Telxius for Drillisch business. Ericsson sales veteran Peter Zehetner joins Vantage Towers as Managing Director in Germany.
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Partnerships & Alliances
Vodafone NZ pivots to improve post-sale performance
Former Vodafone OpCo jumps on CX/digital transformation train in a big way, in bid to raise profitability. Quadruple IT stack legacy of time in Vodafone Group one area of inefficiency to be removed. Two of top team shuffled out amid commercial reset, including long-time Vodafone exec Antony Welton.
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Premium
Partner Markets: Vodafone’s scale-up substitute
Federation spanning 46 markets across the globe, with operators in New Zealand, Oman, and eastern Europe among recent adds.
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Financial & Performance
Go-to-market stasis hits Talkmobile numbers
Vodafone UK’s in-house MVNO yet to report uplift from u-turn on customer acquisition and implementation of new platform.
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Partnerships & Alliances
Vodafone bolsters Partner Markets federation with MTS renewal
Russian group flags extension to long-standing Partner Markets agreement. Existing relationship billed as fruitful, with eyes now on further “joint projects”.
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Premium
Amdocs extends its reach into Romania
Vodafone Romania to have deeper view of customer journeys in convergence drive. Amdocs continues to showcase its presence across the Group.
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Operations
TPG: no plans to drop Vodafone brand
Telco forced to clarify position on sub-brand strategy amid media speculation. Appointment of former Vodafone NZ exec to see refresh of brand strategy, with focus on driving better customer experience.
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Public Affairs
Vodafone takes political heat over customer complaints
Ministers scold eir and Vodafone Ireland for poor customer service during pandemic. Following meetings, outage disrupts VfIr data services.
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Vendor Voice
Salesforce Industries: bringing cloud Vlocity to telco CX
As the CRM giant sharpens its focus on telco transformation, Salesforce Industries highlights the need for operators to lose legacy baggage, embrace cultural change, and focus on collaboration to move at digital pace. Experience of acquisition Vlocity demonstrates three trends in telco transformation, from gradual evolution to enthusiastic adoption ...
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Partnerships & Alliances
Vodafone resets consumer IoT business, targets new markets
Operator looking beyond its own OpCos to meet growth ambitions in the consumer IoT space. Group planning to go direct and indirect in new markets, including France and the USA. Seeking new partners.
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Network & Infrastructure
Vodafone in “no rush” to deploy XGS-PON
Cornaglia says GPON fibre architecture is “probably sufficient” to meet bandwidth needs until 2025. Executive sees some promise in TWDM-PON technologies in longer term, but high costs and system instability causes for concern.
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Products & Services
TPG woos eco-conscious consumers with felix sub-brand
Carbon-neutral sub-brand signals fresh start for newly merged TPG Telecom. TPG steps up customer acquisition push with green and unlimited data offers and gets busy on convergence. Australian sub-brand follows Vodafone playbook.
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Products & Services
Vodafone ready to kick off 5G real time stadium app
5G AR app is ready to launch as football fans return to stadiums. VfD to roll out 5G to more Bundesliga stadiums. Stadium tech in spotlight as Germany gears up to host Euro 2024. AR sports app takeup depends on device availability.
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Partnerships & Alliances
TPG deepens Genesys ties
TPG projects opex savings of AU$ 3m after moving all customer contact channels to cloud-based platform. Genesys now appears firmly entrenched within the Group, with VfD a key user.
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Premium
O2 bill prompts Drillisch profits warning
MVNO Drillisch is continuing to hit roadblocks, and get battered on costs, as O2 and the other German operators play hardball on contract terms.
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Partnerships & Alliances
Vodafone claims personalisation progress
Adobe and Persado technology used in conjunction to send out curated text which produced “double-digit” uplift in conversion rates. Personalisation, driven by big data, is a “key strategy” for VfIt’s ongoing churn-reduction and CRM efforts.
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Products & Services
Vodacom tags Alipay to launch digital services “super app”
Partnering a world-leader may be indicative of ambitions for mobile payments, and maybe also e-commerce. Early stage African venture for Alipay, but strategic investor Alibaba has been spinning up regional strategy for several years. Where do M-PESA and Safaricom fit?
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M&A
VHA starts new slate as TPG Telecom
Berroeta keeps CEO role post-merger; Teoh watches on closely as non-executive Chairman. Mobile and fixed network “synergies” a priority. Vodafone brand sits alongside slew of TPG sub-brands.
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