Examples of Recent Content Marketing – Page 3
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Partnerships & AlliancesGamma’s Mike Mills: why UK altnet-MVNO convergence is happening now
For UK fibre players, adding mobile services is becoming a compelling route to maximising ARPU and customer value. Enabler Gamma debunks misconceptions, arguing that the MVNO model can unlock significant returns with fast market entry, while eSIM also rewrites the rules. Learn more…
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TechnologyFrom pipes to platforms: how AI and data can rewire the telco future — right now
Telcos generate vast amounts of data yet often lag AI-native challengers and face shrinking monetisation windows. New EDB research identifies a select few telcos already gaining significant advantage by embracing a sovereign platform model. Discover the six best practices used by top performers…
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TechnologyCase study: Vodafone seeing tangible AI success in the field
Vodafone and Celfocus unveiled early but striking results in embedding AI into field operations — cutting repeat visits and harmonising quality — to both accelerate the operator’s zero-touch ambitions and sharpen customer focus.
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TechnologyAI data liberation: inside Boost’s escape from the telco legacy trap
Fragmented legacy systems are preventing telcos from capitalising on their data and AI. Boost Mobile defied industry orthodoxy by adopting Wavelo’s event-driven architecture, creating an agile platform to liberate data, enhance customer experience, and be ready for the next wave of AI innovation. Learn more…
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InterviewvHive CEO interview: digital twins now ‘single source of truth’ for MNO infra
Mobile operators “don’t want data, they want insights”, says Yariv Geller. Wide-ranging conversation explores maturation of digital twin tech for infra asset management, its role as ‘single source of truth’, and how it’s becoming invaluable for network optimisation and towerco M&A due diligence.
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InterviewT-Systems’ Jonczak revs AI engine for position as “trusted powerhouse” in Europe and beyond
Deep Dive: T-Systems is targeting a step-change in AI-driven B2B revenue growth through 2027, and also pivotal to Deutsche Telekom’s goal of €800m in internal ‘impact’. Moving beyond “Santa Claus-style” product push, new AI chief Magdalena Jonczak is leading transformation towards co-creation, and establishing division as Europe’s “trusted powerhouse” in sovereign AI. Learn more…
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