• Division continues effort to nudge businesses and CPs away from legacy voice, and towards its own next‑gen offerings.

Elsewhere in BT Enterprise

Elsewhere in BT Enterprise

Source: Jason Blackeye / Unsplash

  • BTEnterprise continued to ramp up external messaging in a bid to smooth out the churn risk associated with its upcoming Public Switched Telephone Network switch‑off in 2025 (BTwatch, passim). In a post on the division’s website, Georgina Williams, Director of Voice & Collaboration at Enterprise, highlighted the importance of the change for both corporate and communications provider (CP) clients. For end users, it is “critical that they start thinking digitally”, she wrote — noting recent rising usage of new voice and video platforms such as MicrosoftTeams, Slack, and Zoom, and their “agile” and cloud‑hosted nature. “This transformative step will see traditional telephony, which uses copper telephone lines and analogue signalling, replaced. As such, CPs should encourage customers to start thinking about their all‑IP future, which can mean building in new capabilities such as voice‑over-Internet Protocol”, she added, before going on to highlight BT Wholesale’s non‑voice-based propositions such as SingleOrder Generic Ethernet Access.