All Brazil articles
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Network & InfraBrazil’s Vivo lands another major IoT win with agri group São Martinho
Operator bags another large-scale IoT contract to supply connectivity to Brazilian sugarcane processor. CEO Christian Gebara eyes possible AI and big data opportunities, while using deal as an example of “accelerating demand” for growing B2B digital services ecosystem.
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Financial & PerformanceBrazil’s Vivo calls on AI to aid fight with inflation
Chief Executive Christian Gebara surveys “vast number of opportunities” from AI tech, including an upcoming major customer support revamp, as operator seeks to restrict inflation impact on margin.
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Network & InfraTelefónica eyes new markets for edge infra
Group indicates it is working on new edge hub deployments beyond flagship buildout project in Spain. Move forms part of ongoing growth bet on low-latency, AI-infused B2B services.
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PeoplewatchTelefónica Peoplewatch: priority rethink prompts senior changes in B2B, Germany
February 2026–April 2026 update: Telefónica continues to seek AI gain with hires at Vivo and Telefónica Tech; new boss in Germany makes wide-scale senior changes to get a closer grip on go-to-market; and at Board of Directors level, shareholders approve hire of Australian entrepreneur Jane Thompson.
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PeoplewatchBrazil’s Vivo fills CFO gap as Melcon heads for exit
Telefónica|Vivo names Rodrigo Rossi Monari as new CFO, after current finance chief David Melcon heads to the UK’s Virgin Media O2. Move comes as Vivo seeks to build on position as standout performer within the Group’s core markets…
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Financial & PerformanceTelefónica FY25 in-depth: Transform & Grow to-do list remains long
Group maintains growth across FY25, but underneath headline numbers reports another mixed performance across ‘core’ quad of European OBs and Vivo, with Brazil and Spain in growth but Germany and UK searching for revival.
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PeoplewatchVivo CFO David Melcon switches over to Virgin Media O2
Telefónica slots long-serving and notably senior exec into position overseeing UK joint venture’s finances at a time of significant change at the business.
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Suppliers & SCMTelefónica taps Red Hat’s OpenShift for cloud-native modernisation in Spain, Brazil
MWC26: Amidst a raft of telco deals worldwide, the open-source leader confirms strategic IT and network migration contracts with Telefónica in Spain and Brazil, driving cloud-native modernisation from virtualisation to containerisation with OpenShift, and teasing an automated, AI and edge future.
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M&ABrazil’s Vivo eyes fibre deals in bid for Total loyalty
Operator’s Chief Executive Christian Gebara cites continued interest in acquisitions that would boost its position as Brazil’s number-one fibre provider, and save cost on build. Identifying a good deal within the country’s huge mass of broadband players remains a challenge, however.
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PeoplewatchTelefónica Peoplewatch: innovation duo’s departure
The latest strategic and senior changes at Telefónica, as the reorganising Group reports departures of top execs at Wayra and Telefónica Tech, and reshuffles in Hispam after another pair of operating business sales.
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M&ABrazil’s Vivo buys back cybersecurity unit from Telefónica
Operating business takes back control of assets held under Telefónica Tech’s national cybersecurity unit as it preps to accelerate expansion in digital B2B services under Telefónica Group’s revamped strategy…
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PeoplewatchTelefónica Peoplewatch: Vivo’s fintech platforms set for AI refit
The latest strategic and senior changes at Telefónica, as Vivo hands out task of infusing its growing portfolio of fintech platforms with AI capabilities, and Telefónica assigns Cellnex exec responsibility for guiding under-pressure German business back to growth.
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Strategy & ChangeTelefónica aims slap bang in middle in bid for revival
FY25–FY30 Transform & Grow strategy deep dive: Group’s new leadership goes more aggressive and old school with new five-year agenda, targeting corporate centre for billions of euros of savings.
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M&ATelefónica assumes full command of FiBrasil with CDPQ buyout completion
Vivo completes acquisition of the 50% stake held by its FiBrasil joint venture partner CDPQ, aligning with Telefónica’s refreshed strategy to become more hands-on when it comes to managing network and infrastructure assets…
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Analyst BriefingTelefónicawatch Analyst Briefing: C marks the spot as Group seek expansion funds
Telefónica leaving no stone unturned as it seeks cash to fund anticipated M&A push in Europe. Latest speculation points to possible sale-and-leaseback deal on Distrito C campus outside Madrid. Read more…
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Venturing & InvestmentsVivo moves to expand in fintech with Asaas investment
Vivo Ventures makes eighth and largest investment to date in financial management services player. Further collaboration with Brazilian telco on fintech services also under discussion…
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Partnerships & AlliancesAduna goes big on Brazilian B2B with deeper Vivo tie-up
Partnership is aimed at scaling API availability and diversifying into new industries.
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Analyst BriefingTelefónicawatch Analyst Briefing: industrial evolution
The latest developments from Telefónica as execs trailer strategy refresh in Q2 results presentation, partnerships are firmed up with Daisy (UK) and Cellnex (Spain), and two Spanish businesswomen join the Board. Read more…
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B2BTelefónica|Vivo advances B2B goal with landmark €600m São Paulo IoT contract
Brazilian OB is deepening its enterprise footprint with a major municipal smart metering project. The deal exemplifies strategic focus on B2B as a high-growth differentiator, supported by realigned Telefónica Tech joint ventures.
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M&ATelefónica to take control of FiBrasil JV in €132m deal
Telefónica’s Brazilian business has agreed a deal to buy out its fibre joint venture partner in a further sign that the Spanish group is now keen to up consolidation and control over past infrastructure side-ventures.

























