All Christian Gebara articles
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Financial & PerformanceTelefónica’s FY26 plan ‘on track’, despite mixed data
Q1 FY26: Telefónica says it is on course to meet goals for the FY after recording forward movement in revenue and earnings in first quarter.
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M&ABrazil’s Vivo eyes Oi enterprise unit — report
Vivo reportedly keen on hoovering up further Oi assets, helping to advance M&A-fuelled enterprise expansion. Divestment could mark the latest move in Oi’s long-running asset sell-off process…
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Network & InfraBrazil’s Vivo lands another major IoT win with agri group São Martinho
Operator bags another large-scale IoT contract to supply connectivity to Brazilian sugarcane processor. CEO Christian Gebara eyes possible AI and big data opportunities, while using deal as an example of “accelerating demand” for growing B2B digital services ecosystem.
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Financial & PerformanceBrazil’s Vivo calls on AI to aid fight with inflation
Chief Executive Christian Gebara surveys “vast number of opportunities” from AI tech, including an upcoming major customer support revamp, as operator seeks to restrict inflation impact on margin.
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Analyst BriefingTelefónicawatch: shrinking to grow
Analyst Briefing: Round-up of developments at Spanish incumbent, as the exec team firms up a seventh Hispam country exit in pursuit of Transform & Grow strategic uplift. Read more…
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PeoplewatchBrazil’s Vivo fills CFO gap as Melcon heads for exit
Telefónica|Vivo names Rodrigo Rossi Monari as new CFO, after current finance chief David Melcon heads to the UK’s Virgin Media O2. Move comes as Vivo seeks to build on position as standout performer within the Group’s core markets…
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Financial & PerformanceTelefónica FY25 in-depth: Transform & Grow to-do list remains long
Group maintains growth across FY25, but underneath headline numbers reports another mixed performance across ‘core’ quad of European OBs and Vivo, with Brazil and Spain in growth but Germany and UK searching for revival.
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M&ABrazil’s Vivo eyes fibre deals in bid for Total loyalty
Operator’s Chief Executive Christian Gebara cites continued interest in acquisitions that would boost its position as Brazil’s number-one fibre provider, and save cost on build. Identifying a good deal within the country’s huge mass of broadband players remains a challenge, however.
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B2BTelefónica|Vivo advances B2B goal with landmark €600m São Paulo IoT contract
Brazilian OB is deepening its enterprise footprint with a major municipal smart metering project. The deal exemplifies strategic focus on B2B as a high-growth differentiator, supported by realigned Telefónica Tech joint ventures.
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B2BBrazil’s Vivo wants more joined-up tech thinking with B2B rejig
Operator mimics parent Telefónica by bringing all B2B activities under one roof and seeking to bring operational and commercial synergies in its enterprise growth push.
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PremiumVivo targets €700m bonus from fixed-line shutdown
Telefónica’s Brazilian business expects a many-layered win from four-year copper retirement programme, including receipt of billions of Reals from sale of property and copper wiring.
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Network & InfraVivo eyes windfall by ditching copper assets
Brazilian telco seeks a commercial, operational, and financial win by extracting and selling its legacy copper network.
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M&ABrazil’s Vivo eyes more B2B M&A after closing out IPNET buy
Up-to-BRL 230m acquisition of cloud services player finalised following greenlight from national regulatory bodies.
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Strategy & ChangeBrazil’s Vivo gets Central Bank nod to expand in fintech
Central Bank of Brazil grants licence for operator to expand credit and insurance products and grow its presence in the fintech space.
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M&ABrazil’s Vivo keeps watch on digital M&A opportunities
Q2 FY24: Telefónica’s Brazilian operating business continues to analyse opportunities to expand its digital B2B service portfolio in cloud, cybersecurity, and IoT.
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Financial & PerformanceBrazil’s Vivo sails past 100m mark for mobile accesses
Brazilian OB reaps success of upselling tactics as postpaid mobile share expands.
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M&ABrazil’s Vivo eyes B2B cloud expansion with IPNET buy
Operator acquires Google Cloud-certified service provider as it seeks to further grow digital B2B ecosystem.
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M&AVivo in talks to buy FibreCo Desktop, advance consolidation — report
Brazil’s largest integrated operator reportedly sounding out São Paulo-focused fibre specialist for acquisition. Move would could kick up country’s fibre consolidation and add a million to Vivo’s strategically important fixed-broadband customer base. Read more…
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Financial & PerformanceVivo affirms loyalty payback of ‘beyond telco’ strategy
Brazilian operator’s Chief Executive Christian Gebara pledges to continue widening portfolio of non-telco services in areas such as health, energy, consumer electronics, and lending.
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Network & InfraBrazil’s Vivo axes Winity network-sharing tie-up
Controversial deal falls through as contiguous 700MHz spectrum blocks returned to Anatel. Operators blame regulatory conditions as they prepare to push back against wider infra-sharing ban in Brazil, citing capex reduction and coverage expansion as benefits.






















