Telefónica ramps up AURA

José Ramón Gómez Utrilla discussing Telefónica's AURA strategy

Telefónica provided insights into its AURA strategy, including more market launches. Microsoft’s position as a partner remains a core element of the project. Commitment reiterated to overcoming the challenge of combining local services with a central unified vision.

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“The detail is very good. Better than we get internally.” – GM, Vodafone OpCo 

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