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Movistar+ sets stage for aggregator play in Spain
By Michelle Donegan2021-07-23T13:57:00
Source: Movistar
New CEO Cristina Burzako restructures and refocuses strategy. Focus tightening on partnerships and customer experience, but original content and exclusive sport remain important differentiators. Amidst Movistar+ revamp, Telefónica faces big decisions and bigger bills for content rights.
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