DT resets consumer leadership amid German broadband challenges
Operator’s new German boss rings changes after shift in strategy to arrest recent slide in broadband user numbers and fibre sign-ups.
This article includes:
- Organisations: congstar; Deutsche Telekom; Magenta Telekom; T-Mobile US (TMUS); Telefónica Deutschland (O2 Germany); Telekom Deutschland (TDE).
- Geographies: Europe; Germany.
- People: Kerstin Baumgart; Rodrigo Diehl; Srini Gopalan; Robert Hauber; Tim Höttges; Wolfgang Metze; Abdurazak Mudesir; Axel Orbach; Steffen Schlaberg; Simone Thiäner; Klaus Werner.
- Themes: Broadband; Commercial push; Customer experience (CX); Fibre (FTTP); Fibre monetisation; Fixed broadband; Hybrid broadband access; Management reshuffle; Mobile business; Pay-TV; People moves; Private customers; Strategy; Talent; Technology; Wholesale.
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