VodafoneThree names new head for youth brand VOXI

VodafoneThree names new head for youth brand VOXI

Source: James Genchi / We are Vista

Tom Hoare appointed to lead one-million-customer VOXI sub-brand, bringing commercial know-how and experience from rival BT.

This article includes:

  • Organisations:Talkmobile; Three; Vodafone; Vodafone UK; VodafoneThree; VOXI.
  • Geographic: UK.
  • People: Scott Currie; Tom Hoare.
  • Themes: AI integrations; Flexible contracts; Interim Fixed Director; Investment; Leadership; Marketing; Mobile customer base; Multi-brand strategy; MVNO; No-frills offers; Operational performance; Parent operator; Pricing; Products; Resources; Segmented marketing; Service provider; Social media apps; Spectrum; Strategy; Sub-brand; Targeted marketing; Unlimited data; Value market; Youth brand; Youth segment.

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