Vodafone finds AI ROI in “rewiring” internal processes

vfw236-tt-ai rewiring

As the Group sharpens focus on AI use cases that deliver value, the operator has notched up early wins in overhauling customer service and internal operations.

This article includes:

  • Organisations: Google; Google Cloud; Vodafone; Vodafone Business.
  • Geographic: Italy.
  • People: Ignacio Garcia.
  • Themes: AI; Agentic AI; Analytics; Call centre; Cloud providers; Compliance; Customer experience; Data; Generative AI; IT; Large language models; Machine learning; Multi-cloud environment; Network operations; Strategic partnership; Technology.
  • Events: Google Cloud Next 2025

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“The detail is very good. Better than we get internally.” – GM, Vodafone OpCo 

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