O2 Germany partners with CTS Eventim

Telefónica Deutschland (O2 Germany) and German event ticketing platform provider CTS Eventim have forged a partnership to run for the next several years. O2 Germany will advertise its services across Eventim’s online presence and its Brand Connect media channels, while O2 Germany customers will be offered promotions such as access to exclusive pre‑sales, event-streaming, and brand experiences at events managed by CTS Eventim. Klaus‑Peter Schulenberg, CTS Eventim’s Chief Executive, described the deal as a “long‑term strategic partnership”, and the promoter went on to proclaim the agreement as the “biggest branding partnership in the German live entertainment industry”.