Exposing network APIs was the first step — building the business model is harder
Dawn Bushaus2026-10-06T14:42:00
Special Report #2/4: telcos still have a lot of work to do to develop API-based offerings that resonate with the requirements of users, observers say.
This article includes:
- Organisations: Aduna; Amazon Web Services (AWS); AT&T; CPaaS Acceleration Alliance (CPaaSAA); Deutsche Telekom (DT); Digital Virgo; Glide.id; Google; GSMA; Magenta API Capability Exposure; neXt Curve; Orange; Orange Business; Orange Innovation; Orange LiveNet; Orange Wholesale; Substack; T-Mobile; TM Forum; Verizon; Vodafone; Vonage.
- Geographic: France; Germany; Greece; South Africa; Spain; UK.
- People: Andrew Collinson; Chathurangi Wickramasinghe; Eurekia Cosey; Henry Calvert; Houda Bostanji; Johanna Wood; Leonard Lee; Mark Newman; Otilia Anton; Sebastian Barros.
- Themes: A2P messaging; AI; API adoption; API consumption; API standardisation; Application service providers; Audience monetisation; Authentication; AWS Marketplace; B2B services; Billing; Business cases; Business models; Business outcomes; CAMARA; Cloud computing; Communications platform-as-a-service (CPaaS); Communications services; Contract negotiations; Cross-business alignment; Customer experience; Customer onboarding; Customer relationships; Cybersecurity; Data privacy; Demand generation; Developer access; Developer relationships; Digital payments; Distribution models; Enterprise workflows; Fraud prevention; Go-to-market strategy; Google Firebase; Hyperscalers; Identity verification; Liability; MagicalAuth; Marketing; Multi-channel distribution; Network APIs; Network capabilities; Network data monetisation; Number Verification API; NV2; Open Gateway; Outcome-based value; Partnerships; Pattern-based intelligence; Per-transaction pricing; Product development; Product management; Profit and loss; Revenue cannibalisation; Risk management platforms; SIM-based authentication; SIM Swap API; SMS one-time passwords (OTP); Subscription models; Systems integration; Threat intelligence; Trusted signals; Value capture; Vertical solutions; Vodafone Developer Marketplace; Volume, tier and package pricing; WhatsApp; Wholesale services.
- Events: DTW Ignite; FutureNet World.