VodafoneZiggo, KPN vie for F1 pole position

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Source: Unsplash / Abed Ismail

Vodafone JV wheels out four-month discount for Viaplay, a streaming platform with F1 broadcasting rights. Rival KPN lifts flag on free twelve-month deal to entice new customers. F1 and ‘Max Verstappen factor’ seen as big lure for Dutch pay-TV subscribers.

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